Webinars / Brand Development
Webinar: Climate, Grapes, and Wine | Gregory Jones, Ph.D. | TEDxRoseburg
Feb 2023
Webinar: AVWA Google Analytics 101 Replay
May 2022
Webinar: Day 1 & Day 2 Recordings of UCCE Water Resilience for Vineyard in Drought Workshop
July 2021
Webinar: Anthony Myint on Zero Foodprint’s Restore CA & Compost (Environmental Committee)
February 2021
Article: Wine Embraces an Online Future
December 2020
Article: Improving E-mail Ethics in the Wine Industry
Article: The 5 Most Important Social Media Trends to Watch for in 2021
November 2020
Webinar: Instagram Hashtag Changes: What Marketers Need to Know
Article: Millennials are into wine, but the industry hasn’t figured that out yet
October 2020
Article: Wine Industry Experts Discuss A Shift In Marketing For Millennial Generation
Article: Top 5 Emerging Marketing Opportunities in the Era of Covid-19
Article: Why Virtual Wine Tourism is More Important Than Ever Now
Article: Why Invest in Video on Social Media#1: It Gets More Exposure (+ More Engagement!)
Article: Marketing Dos and Don’ts for the Apocalypse
Article: 3 Crucial Google Analytics Reports for Wineries
Webinar: West Center Development October Programs
September 2020
Webinar: Press Play on Video Marketing for your Winery
Webinar: The State of NOW in the wine industry – Focus on DIGITAL
Webinar: West Center Development September Programs
August 2020
Webinar: 3 Ways to Win on Instagram
Webinar: Wine Institute Creating Engaging Virtual Wine Experiences
July 2020
Article: BLOB Marketing is DTC Malpractice – importance of segmentation
Webinar: ROI of Virtual Winery Programs Webinar
Webinar: Dry Creek Vineyard Engaging the Wine Trade Virtually
June 2020
Webinar: Digital Wine Clubs Have Come of Age
Webinar: Digital DTC Strategies That are Working for Wineries Now
May 2020
Webinar: ABC’S Facebook 101 for Businesses
Webinar: ABC’S Instagram Basics
Webinar: Navigating the New Norm: Marketing Strategy (Sonoma County Vintners)
Webinar: Winery Covid Strategies that will Bring Success Beyond the Virus (Astra) See notes
Tips: 5 Effective SEO Strategies for Wineries